Day: 4 May 2015

Part 2 – Is Facebook Really Killing the Classic Car Club?

Leaf through the Classic Car press and every now and again a scare-story emerges that blames Social Media for the demise of the traditional classic car club. The nature and extent of the reported ‘demise’ often varies, but the reasons are the same, and usually rest on a series of assumptions drawn from facts in […]

Part 1 – Managing Classic Car Clubs in the Digital Era

Welcome to the first in a series of blogs by The Rover P6 Club on managing a classic car club in the digital era. The Rover P6 Club has been particularly successful through the integration of key Social Media and online outlets and in this series we want to bring our experiences to the wider […]